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As I work in France I popped into the local Ducati dealer. Icons are £700 cheaper, and £86 a month on their version of tri-options!

We really get tucked up in the UK :-(
 

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Would they have to pay tax on that? As far as I know Ducati try to get retail prices around the same level wherever they are sold.
 

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One of the things which has affected the price is the strength of the Pound v the Euro. I guess when Ducati set the prices the UK price was on a par with Europe. Fortunately I'm in France and I paid for mine when the exchange rate was 1.38 Euro's to the pound.
Happy Days!!
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